Showing 981–1000 of 1201 results

Step by Step Cake Decorating

KShs1,950.00 KShs1,853.00
Brief summary Hundreds of creative ideas for cakes, cupcakes and cake pops Make your cake the star of any celebration as Step-by-Step Cake Decorating teaches you how to decorate cakes one step at a time. With hundreds of creative ideas, photos and tips to help you master the techniques of piping, stenciling and painting, you'll learn how to create spectacular sweet creations. Decorating possibilities are endless with flawless fondant, royal icing and fluffy buttercream and key ingredients are explained so that your icing tastes as good as it looks. Expert cake decorators show you simple ways to create everything from elegant flowers to a cake pop pirate. 20 unique projects let you show off your skills, from bespoke birthday cupcakes to beautiful butterfly cupcakes, ideal for summer entertaining. Perfect for the enthusiastic decorator Step-by-Step Cake Decorating will inspire creative ideas for cakes, cupcakes and cake pops for every occasion. " ISBN:9781409334811 Author: DK

The Economist Guide To Business Planning

KShs3,395.00 KShs3,226.00
Overview To get any new business idea off the ground or develop and better manage an existing business you must have a plan - and if you need to raise finance to fund the business or get the approval of senior management, it must be a convincing plan. The business plan also provides the blueprint for successfully creating and running the new venture. This fully revised and updated comprehensive guide covers every aspect of preparing and using a business plan. It includes: • Tools for analyzing the market, customers, competitors, and the business environment • Techniques for examining and choosing between alternative strategic options • A business planning model to help prepare financial forecasts • How to analyze and mitigate risk • How to identify the business's financing needs and select the appropriate type of finance • How to use the book's business plan document template to write your own plan " ISBN:9781846681226 Author:Graham Friend and Stefan Zehle

Bad Banks

KShs1,295.00 KShs1,231.00
Overview Written by a man with inside knowledge of all the major players, this is the story of how the economic crisis continues to haunt us, and why the unchecked recklessness of some banks is still a threat to our financial future. Bad Banks is a gripping account of the problems and scandals that continue to bedevil the world's banking system some seven years after the credit crunch. It follows the fortunes and misfortunes of individual banks, from RBS to Lloyds. It exposes instances of mis-selling, money laundering, interest rate fixing and incompetence. And it considers the bigger picture: how the failings of the world's banking system are threatening to undermine our future economic security. Alex Brummer, the City Editor of the Daily Mail, has had access to all the major players, from HBOS's Andy Hornby, to former Governor of the Bank of England Sir Mervyn King, to the ex-Chief Executive of Barclays, Bob Diamond, to Lloyds' António Horta-Osório. His book is an insightful -- and terrifying -- account of institutions once renowned for their probity, but now all too often a byword for incompetence, and worse. ISBN:9781847941145 Author:Alex Brummer

The Investment Group Handbook from Ch...

KShs1,500.00 KShs1,090.00
Chama to Conglomerate' captures the global phenomenon of group investment, whereby like-minded people pool their resources together on a regular basis to pursue business projects with long-term returns. This book shows how they can grow from a small club of investors to a big corporate entity. Chamas (informal investment groups) are an African phenomenon with a history that can be traced way back. There have become really common and come about where individuals come together to form groups with a social and commercial agenda. Unfortunately most of these chamas have a very short lifespan and do not live up to the expectations of founding members. According to Tony Wainaina, chamas as an investment group phenomenon is a sleeping giant with far greater potential for economic growth. The book begins by explaining the value of working and investing in a group and the power of compounding. It then goes on to explain the steps in establishing, forming and structuring your investment group. The use of Trans- Century Limited, recognized as the most successful investment group in East and Central Africa, as a role model for aspiring investment groups is given in detail, together with lessons to be learnt from their success. There are a few more chapters as well on management and administration that highlight in detail the do’s to make a successful investment group.

How Google Works

KShs1,900.00 KShs1,690.00
Overview Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coach John Wooden's observation that 'it's what you learn after you know it all that counts'. As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management. How Google Works is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption. The authors explain how the confluence of three seismic changes - the internet, mobile, and cloud computing - has shifted the balance of power from companies to consumers. The companies that will thrive in this ever-changing landscape will be the ones that create superior products and attract a new breed of multifaceted employees whom the authors dub 'smart creative'. The management maxims ('Consensus requires dissension', 'Exile knaves but fight for divas', 'Think 10X, not 10%') are illustrated with previously unreported anecdotes from Google's corporate history.' Back in 2010, Eric and I created an internal class for Google managers,' says Rosenberg. 'The class slides all read 'Google confidential' until an employee suggested we uphold the spirit of openness and share them with the world. This book codifies the recipe for our secret sauce: how Google innovates and how it empowers employees to succeed.' ISBN:9781444792492 Author:Eric Schmidt and Jonathan Rosenberg

Mastering the Globalization of Business

KShs2,750.00 KShs2,613.00
Overview The book is designed to provide a basic understanding of the dynamics of globalization and its relevance for all types and sizes of business. Commencing with a brief history that shows that globalization is not just a late Twentieth and early Twenty-first-century phenomenon but has been a factor in world trade since the 1600s, the text then considers the two opposing views held about globalization. The material goes on to look at the global implications for customer relationships, marketing, human resources, finance and information. These are areas in which a narrow, national view is becoming increasingly of less value to the student. The book includes questions and case studies to aid understanding. ISBN:9781403921499 Author:Roger Cartwright

The Globalization of World Politics

KShs6,150.00 KShs5,843.00
Overview Fully revised and updated to cover the latest developments in world politics, the second edition of this highly successful textbook will once again provide the ideal introduction for all students of International Relations. Written specially for those coming to the subject for the first time, this text has been carefully edited by John Baylis and Steve Smith to ensure a coherent, accessible, and lively account of the globalization of world politics. The book is accompanied by a dedicated COMPANION WEBSITE - including PowerPoint slides; further questions, web links, and case studies that put theory into practice with analysis of real life issues. NEW TO THIS EDITION: Updated to reflect events since 1997, with more attention given to the integration of the globalization theme throughout the book. The HISTORY section now has a new chapter by Michael Cox on 'International History since 1990' bringing the story of International Relations up to the present day. The THEORY section has been significantly reorganized following feedback from teachers and includes a new chapter on 'Contemporary Mainstream Approaches' by Steve Lamy. The new organization of this section allows more room to introduce to the main theories of International Relations (such as realism and liberalism) and to explain complex theoretical developments in more detail. The INTERNATIONAL ISSUES section now includes a chapter on 'The Communications and Internet Revolution in IR' by Jonathan Aronson and a substantially revised chapter on 'Culture in World Affairs' by Simon Murden. The book also includes new contributions on International Political Economy (Ngaire Woods) and European Integration (Thomas Christiansen). NEW concluding section on 'Globalization in the Future': this new final section contains two chapters by leading International Relations scholars - Andrew Linklater on 'Globalization and the Transformation of Political Community' and Ian Clark on 'Globalization and the Post-Cold War Order'. ISBN:9780198782636 Author:John Baylis and Steve Smith

Advanced Automotive Fault Diagnosis

KShs4,150.00 KShs3,943.00
Overview Diagnostics, or fault finding, is a fundamental part of an automotive technician's work, and as automotive systems become increasingly complex there is a greater need for good diagnostic skills. Advanced Automotive Fault Diagnosis is the only book to treat automotive diagnostics as a science rather than a check-list procedure. Each chapter includes basic principles and examples of a vehicle system followed by the appropriate diagnostic techniques, complete with useful diagrams, flow charts, case studies and self-assessment questions. The book will help new students develop diagnostic skills and help experienced technicians improve even further. This new edition is fully updated to the latest technological developments. Two new chapters have been added On-board diagnostics and Oscilloscope diagnostics and the coverage has been matched to the latest curricula of motor vehicle qualifications, including: IMI and C&G Technical Certificates and NVQs; Level 4 diagnostic units; BTEC National and Higher National qualifications from Edexcel; International Motor Vehicle qualifications such as C&G 3905; and ASE certification in the USA." ISBN:9780750669917 Author:Tom Denton

A Textbook of Production Technology

KShs2,150.00 KShs2,043.00
Overview The book will also be useful to students appearing in various professional and competitive Examinations (A.M.I.E., Engineering Services, Administrative services, GATE and so on). ISBN:9788121911146 Author:Sharma P.C.

Advanced Economics Theory and Practice

KShs2,995.00 KShs2,846.00
Overview This book examines all essential aspects of economics, viz. demand and supply, inflation, deflation, stagflation, economic development etc. There is, however; no dearth of literature on the subject. Some of the books on the subject deal with particular aspects of the economics, while others are in the form of lectures delivered by eminent economists from time to time. There are very few books written in the textbook style. But they are mostly accidental in nature. In certain cases their approach and presentation is abstract and difficult. This book like many other books on the subject has been written under the conviction that is possible to improve upon the textbooks that are already in hand. What the author of this present textbook claims is not the originally but the simplicity and clarity of presentation. I have endeavored to present the subject in lucid and intelligible manner as possible as in oriental settings. Clear presentation and further stimulation of interest in this very important field of study has been a motivating force behind the writing of this book " ISBN:9788178843131 Author:R. Kothekar

Project Finance in Theory and Practic...

KShs8,350.00 KShs7,933.00
Overview This book presents comprehensive coverage of project finance in Europe and North America. The Second Edition features two new case studies, all new pedagogical supplements including end-of-chapter questions and answers, and insights into the recent market downturn. The author provides a complete description of the ways a project finance deal can be organized - from industrial, legal, and financial standpoints - and the alternatives available for funding it. After reviewing recent advances in project finance theory, he provides illustrations and case studies. At key points Gatti brings in other project finance experts who share their specialized knowledge on the legal issues and the role of advisors in project finance deals. • Forward by William Megginson, Professor and Rainbolt Chair in Finance, Price College of Business, The University of Oklahoma • Comprehensive coverage of theory and practice of project finance as it is practiced today in Europe and North America • Website contains interactive spreadsheets so that readers can input data and run and compare various scenarios, including up to the minute treatment of the cutting-edge areas of PPPs and the new problems raised by Basel II related to credit risk measurement ISBN:9780123919465 Author:Stefano Gatti

Accounting: Theory and Practice

KShs7,695.00 KShs7,311.00
Overview For over thirty years, students have benefitted from this comprehensive, theory-based guide to accounting, its application to management decision-making and its impact on our wider global society. In this substantially revised eighth edition of the text, the authors reflect contemporary developments in the subject while continuing to encourage critical analysis of the usefulness and relevance of accounting practices. ISBN:9780273693857 Author:Michael Glautier

Insurance Theory and Practice

KShs6,795.00 KShs6,456.00
Overview This book provides a comprehensive overview of the theory, functioning, management and legal background of the insurance industry. Written in accessible, non-technical style, Insurance Theory and Practice begins with an examination of the insurance concept, its guiding principles and legal rules before moving on to an analysis of the market, its players and their roles and relationships. The model is the UK insurance market which is globally recognized and forms the basis of the insurance system in a range of countries in the Middle East, Africa and the Caribbean as well as Australia and Canada. The book covers the underlying ideas behind insurance transactions, together with the legal and financial principles that permit these concepts to function in the real world. Key issues considered include: • the role of the constituent parts of the insurance market • the operation of both life and general insurers with special reference to the operation of the Lloyd’s market • the nature and function of reinsurers, brokers and loss adjusters • the influence of government, both in terms of market regulation and consumer protection • Alternatives to the established private sector insurers, such as government schemes, Islamic insurance and alternative risk financing. ISBN:9780415559058 Author:Rob Thoyts

Armchair Economist Economics and Ever...

KShs1,395.00 KShs1,326.00
Overview In this revised and updated edition of Steven Landsburg’s hugely popular book, he applies economic theory to today’s most pressing concerns, answering a diverse range of daring questions, such as: 1. Why are seat belts deadly? 2. Why do celebrity endorsements sell products? 3. Why are failed executives paid so much? 4. Who should bear the cost of oil spills? 5. Do government deficits matter? 6. How is workplace safety bad for workers? 7. What’s wrong with the local foods movement? 8. Which rich people can’t be taxed? 9. Why is rising unemployment sometimes good? 10. Why do women pay more at the dry cleaner? 11. Why is life full of disappointments? Whether these are nagging questions you’ve always had, or ones you never even thought to ask, this new edition of The Armchair Economist turns the eternal ideas of economic theory into concrete answers that you can use to navigate the challenges of contemporary life. " ISBN:9780029177761 Author:Steven E. Landsburg

The Intelligent Investor by Benjamin ...

KShs3,990.00 KShs3,690.00
This classic text is annotated to update Graham's timeless wisdom for today's market conditions... The greatest investment advisor of the twentieth century, Benjamin Graham, taught and inspired people worldwide. Graham's philosophy of "value investing" -- which shields investors from substantial error and teaches them to develop long-term strategies -- has made The Intelligent Investor the stock market bible ever since its original publication in 1949. Over the years, market developments have proven the wisdom of Graham's strategies. While preserving the integrity of Graham's original text, this revised edition includes updated commentary by noted financial journalist Jason Zweig, whose perspective incorporates the realities of today's market, draws parallels between Graham's examples and today's financial headlines, and gives readers a more thorough understanding of how to apply Graham's principles. Vital and indispensable, this Harper Business Essentials edition of The Intelligent Investor is the most important book you will ever read on how to reach your financial goals.

Theres a Business in Every Woman

KShs1,695.00 KShs1,611.00
Overview If you’ve ever dreamed of starting your own business, or if you’ve ever wondered about how to build up the business you already run, but worry because you don’t have an MBA or a couple of years of college business courses, this book is for you. Based on extensive interviews with more than eighty women entrepreneurs from around the country, There’s a Business in Every Woman offers inspiring success stories (and instructive missteps) in a wide range of businesses–from catering, landscaping, personal training, and wedding and events planning to interior and clothing design, staffing, manufacturing, and product design. What the trailblazing women in this book have in common is a good idea and the courage to turn a dream into a money-making reality through hard work, passion, and drive. Take, for instance, the woman who started an IT consulting company in her basement and now has more than a thousand employees in three states; two jogging buddies who commiserated about their uncomfortable bras and went on to design and produce a jog bra, creating a company that Playtex ultimately bought for millions; the mom whose hand-made birthday-party invitations made such a splash that she launched her own custom party invitation company, which she expanded to include holiday cards, gift tags, bags, and more; the sixty-five-year-old corporate wife and mother who applied her domestic talents to opening a profitable B&B; the twenty-three-year-old who bought a fledging real estate franchise and now earns a healthy six figures annually. These success stories highlight the practical: focusing on what you’re good at; setting up your business properly–even if you are starting out from your basement or garage; getting financial backing when you need it; marketing your products with sizzle; networking like the "good old boys”; understanding how and when to diversify your products or services; managing your growth; and, most important, knowing what your company is worth and when it might be lucrative to cash out. " ISBN:9780812975581 Author:Ann Holmes

How to Make a Million Before Lunch

KShs2,500.00 KShs2,290.00
Overview Fed up with working for someone else? Want to start your own business but don't want to wait years to reap the rewards? Take every shortcut you can ... and get there fast. As Enterprise Editor of The Sunday Times, Rachel Bridge has met hundreds of the world's most successful entrepreneurs. Now she shares their expertise to show you the top 20 shortcuts to creating a booming business - and the energy-sapping, time-wasting traps to avoid along the way - so you too can make a million - asap. ISBN:9780753539347 Author:Rachel Bridge

The Halo Effect

KShs1,695.00 KShs1,611.00
Overview The Halo Effect: and the Eight Other Business Delusions That Deceive Managers With two new chapters and a new preface, the award-winning book The Halo Effect continues to unmask the delusions found in the corporate world and provides a sharp understanding of what drives business success and failure. Too many of today’s most prominent management gurus make steel-clad guarantees based on claims of irrefutable research, promising to reveal the secrets of why one company fails and another succeeds, and how you can become the latter. Combining equal measures of solemn-faced hype and a wide range of popular business delusions, statistical and otherwise, these self-styled experts cloud our ability to think critically about the nature of success. Central among these delusions is the Halo Effect—the tendency to focus on the high financial performance of a successful company and then spread its golden glow to all its attributes—clear strategy, strong values, brilliant leadership, and outstanding execution. But should the same company’s sales head south, the very same attributes are universally derided—suddenly the strategy was wrong, the culture was complacent, and the leader became arrogant. The Halo Effect not only identifies these delusions that keep us from understanding business performance, but also suggests a more accurate way to think about leading a company. This approach—focusing on strategic choice and execution, while recognizing the inherent riskiness of both—clarifies the priorities that managers face. Brilliant and unconventional, irreverent and witty, The Halo Effect is essential reading for anyone wanting to separate fact from fiction in the world of business. ISBN:9781476784038 Author:Phil Rosenzweig

The Effective Executive by Peter Drucker

KShs2,890.00 KShs2,500.00
The Effective Executive: The Definitive Guide to Getting the Right Things Done. What makes an effective executive? The measure of the executive, Peter F. Drucker reminds us, is the ability to "get the right things done." This usually involves doing what other people have overlooked as well as avoiding what is unproductive. Intelligence, imagination, and knowledge may all be wasted in an executive job without the acquired habits of mind that mold them into results. Drucker identifies five practices essential to business effectiveness that can, and must, be learned: Managing time Choosing what to contribute to the organization Knowing where and how to mobilize strength for best effect Setting the right priorities Knitting all of them together with effective decision-making Ranging widely through the annals of business and government, Peter F. Drucker demonstrates the distinctive skill of the executive and offers fresh insights into old and seemingly obvious business situations.

The Breakthrough Company

KShs1,295.00 KShs1,231.00
Overview The Breakthrough Company: How Everyday Companies Become Extraordinary Performers The vast majority of small businesses stay small–and not by choice. Only the most savvy and persistent–a tiny one tenth of one percent–break through to the very highest ranks. In The Breakthrough Company, technology CEO and Fortune 500 consultant Keith McFarland draws upon an extensive empirical study to reveal exactly how everyday companies become extraordinary, showing that breakthrough success is associated with a clearly identifiable set of strategies and skills that anyone in any business can emulate–from small startup to industry leader. With powerful and specific action steps concluding each chapter–and invaluable advice on virtually every page from business leaders who’ve taken their companies to extraordinary levels of growth and profitability–The Breakthrough Company is stuffed with real-world tools and myth-busting insights that can be used by anyone wanting his or her business to join this exclusive circle. ISBN:9780307352194 Author:Keith R. McFarland