Inside Coca Cola

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Inside-Coca-Cola

Inside Coca Cola

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Brief summary
Inside Coca-Cola: A CEO’s Life Story of Building the World’s Most Popular Brand
This first book by a Coca-Cola CEO tells an extraordinary personal and professional worldwide story.
Isdell helped put out huge public relations fires (India and Turkey), opened markets (Russia, Eastern Europe, Philippines, and Africa), championed Muhtar Kent, the current Turkish-American CEO, all while living the ideal of corporate responsibility.

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ISBN:9781250013712

Author:Neville Isdell

Availability: In stock

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Vendor Information

  • Store Name: Nuria Kenya
  • Vendor: nuria
  • Address: The One Building Ground Floor
    Moi Avenue
    Nairobi
    Nairobi County
    +254
    Kenya
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