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Outspoken 50 Speeches by Incredible Women from Boudicca to Michelle Obama
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Selling in Tough Times Secrets to Selling When No One Is Buying by Tom Hopkins
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Marketing 4.0 Moving from Traditional to Digital by Philip Kotler, Hermawan Kartajaya and Iwan Setiawan
KShs4,990.00 KShs4,790.00
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Brief Summary
Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world’s leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively. Today’s customers have less time and attention to devote to your brand―and they are surrounded by alternatives every step of the way. You need to stand up, get their attention, and deliver the message they want to hear. This book examines the marketplace’s shifting power dynamics, the paradoxes wrought by connectivity, and the increasing sub-culture splintering that will shape tomorrow’s consumer; this foundation shows why Marketing 4.0 is becoming imperative for productivity, and this book shows you how to apply it to your brand today.
Marketing 4.0 takes advantage of the shifting consumer mood to reach more customers and engage them more fully than ever before. Exploit the changes that are tripping up traditional approaches, and make them an integral part of your methodology. This book gives you the world-class insight you need to make it happen.
- Discover the new rules of marketing
- Stand out and create WOW moments
- Build a loyal and vocal customer base
- Learn who will shape the future of customer choice
Every few years brings a “new” marketing movement, but experienced marketers know that this time its different; it’s not just the rules that have changed, it’s the customers themselves. Marketing 4.0 provides a solid framework based on a real-world vision of the consumer as they are today, and as they will be tomorrow. Marketing 4.0 gives you the edge you need to reach them more effectively than ever before.
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The Hidden Scars of Female Genital Mutilation by Sadia Hussein
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She is a role model to many girls and holds a degree in Business management from East African University. She was recognized and fated as a National Heroine by the State in 2019 by the President of Kenya, His excellency Uhuru Kenyatta and also awarded Young achievers Award by the Anti FGM Board, 2019.
The French Revolution and What Went Wrong
Brief Summary
Legend has it that, in a few busy weeks in July 1789, a despotic king, his freeloading wife, and a horde of over-privileged aristocrats, were displaced and then humanely dispatched.
In the ensuing years, we are told, France was heroically transformed into an idyll of Liberté, Egalité and Fraternité.
In fact, as Stephen Clarke argues in his informative and eye-opening account of the French Revolution, almost all of this is completely untrue.
In 1789 almost no one wanted to oust King Louis XVI, let alone guillotine him.
While the Bastille was being stormed by out-of-control Parisians, the true democrats were at work in Versailles creating a British-style constitutional monarchy.
The founding of the Republic in 1792 unleashed a reign of terror that caused about 300,000 violent deaths.
And people hailed today as revolutionary heroes were dangerous opportunists, whose espousal of Liberté, Egalité and Fraternité did not stop them massacring political opponents and guillotining women for demanding equal rights.
Going back to original French sources, Stephen Clarke has uncovered the little-known and rarely told story of what was really happening in revolutionary France, as well as what went so tragically and bloodily wrong.
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Longhorn: Sudi na Shada Darasani GD1
Zimwi Hilo
Mzee Nuru aliwasimulia wanafunzi hadithi ya kusisimua. Hadithi hiyo ilihusu zimwi lililokuwa likiwashambulia wanakijiji wa Pumbao na kuwaua wengi. Zimwi hilo halikuonekana wala kujulikana. Lilisemekana liliishi katika msitu mkubwa uliokuwa karibu...
By wanakijiji wa Pumbao na kuwaua wengi. Zimwi hilo halikuonekana wala kujulikana. Lilisemekana liliishi katika msitu
mkubwa uliokuwa karibu na kijiji. Vijana waliamua kulisaka zimwi hilo lakini wakaambulia patupu. Kitendawili cha zimwi
kilizua
mkubwa uliokuwa karibu na kijiji. Vijana waliamua kulisaka zimwi hilo lakini wakaambulia patupu. Kitendawili cha zimwi
kilizua
Cambridge Primary English Trs Guide 2 2ED (Hodder)
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