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When you get married, you expect your relationship to be a partnership in which you make decisions and face the world together, united. But often a husband’s perspective and a wife’s perspective on the same issue can be very different and unity in decision making can be tough.
Should spouses take turns getting their way? Should they compromise? Can they avoid making decisions altogether? Dr. Harley says there’s a better way–a way in which both partners get what they want and believe is best every time.
In He Wins, She Wins, Dr. Harley introduces the revolutionary concept of joint agreement in marriage that keeps both husband and wife on equal footing and equally satisfied. This win-win model for negotiation starts with a simple rule:
Never do anything without enthusiastic agreement between you and your spouse. Dr. Harley walks couples through the five most common sources of conflict in marriage, (friends and family, career and time management, finances, children, and sex), applying the joint agreement rule in every situation.
And he teaches readers how to resolve conflicts the right way, so that not only are those conflicts resolved once and for all but the couple’s love for one another actually grows and is sustained for the rest of their lives.
Anyone who has been married long enough to have a disagreement will benefit from this unique new book from everyone’s favorite marriage doctor.
ISBN:2147483647
Author:Willard F. Harley Jr.
Boosting retail sales is more important than ever. Stand out in a global, digital marketplace, grow customer loyalty and evolve your brand by leveraging the power of semiotics online and in physical stores.
Practical, accessible and based on 20 years of global marketing experience, Using Semiotics in Retail shows retailers of all sizes how to upgrade and empower their marketing, today and for the future. Discover step-by-step how to recognise and design for emerging consumer needs and create meaningful shopper experiences. Learn how to surprise and delight consumers, increase engagement and make shopping easier for everyone. It features case studies and examples from Unilever, Freshippo, H&M, Google, Toyota and many more.
Using Semiotics in Retail shares game-changing marketing insights in categories such as FMCG, fashion, technology and entertainment, drawn from China, India, Mexico, the US and the UK. The book is supported by online resources that include templates and interactive exercises. Using Semiotics in Retail equips readers with a set of powerful tools which readers can use straight away to create engaging and successful retail marketing.
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