The book aims to demystify endometriosis, by tackling common myths and misconceptions associated with the disease that can dissuade young girls from obtaining an early diagnosis. This booklet strategically talks of the various misconceptions and myths associated with endometriosis from the perspective of some of the endo warriors. By discussing some of these misconceptions & myths in this booklet, I aim to enlighten everyone reading this book about endometriosis. Consequently, I hope to inspire improved societal acceptance and reduced stigma for the 200 million women who are globally impacted by endometriosis.
The Yellow Nails Movement is a campaign aimed at sensitization and driving participation for endometriosis awareness creation. The movement aims to create a visual identifier for endometriosis through yellow nails in addition to the commonly known yellow ribbons given that yellow is the global endo colour. The call to action is ‘paint nails yellow’ and upload the said yellow nails photos on social media using #YellowNailsMovement.
The target audience of this campaign are women and adolescents of childbearing age who can either be accessed through salons, nail bars, schools, colleges or through social media. Men and Boys can also participate by tagging friends and posting on endometriosis awareness, with the hashtag #YellowNailsMovement.
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