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Brief Summary
An American imam offers answers for today’s toughest questions about Islam, and a vision for reconciliation between Islam and the West.
One of the pressing questions of our time is what went wrong in the relationship between Muslims and the West. Continuing global violence in the name of Islam reflects the deepest fears by certain Muslim factions of Western political, cultural, and economic encroachment.
The solution to the current antagonism requires finding common ground upon which to build mutual respect and understanding. Who better to offer such an analysis than an American imam, someone with a foot in each world and the tools to examine the common roots of both Western and Muslim cultures; someone to explain to the non-Islamic West not just what went wrong with Islam, but what’s right with Islam.
Focused on finding solutions, not on determining fault, this is ultimately a hopeful, inspiring book. What’s Right with Islam systematically lays out the reasons for the current dissonance between these cultures and offers a foundation and plan for improved relations. Wide-ranging in scope, What’s Right with Islam elaborates in satisfying detail a vision for a Muslim world that can eventually embrace its own distinctive forms of democracy and capitalism, aspiring to a new Cordoba – a time when Jews, Christians, Muslims, and all other faith traditions will live together in peace and prosperity.
ISBN:9780060750626
Author:Imam Feisal Abdul Rauf
Boosting retail sales is more important than ever. Stand out in a global, digital marketplace, grow customer loyalty and evolve your brand by leveraging the power of semiotics online and in physical stores.
Practical, accessible and based on 20 years of global marketing experience, Using Semiotics in Retail shows retailers of all sizes how to upgrade and empower their marketing, today and for the future. Discover step-by-step how to recognise and design for emerging consumer needs and create meaningful shopper experiences. Learn how to surprise and delight consumers, increase engagement and make shopping easier for everyone. It features case studies and examples from Unilever, Freshippo, H&M, Google, Toyota and many more.
Using Semiotics in Retail shares game-changing marketing insights in categories such as FMCG, fashion, technology and entertainment, drawn from China, India, Mexico, the US and the UK. The book is supported by online resources that include templates and interactive exercises. Using Semiotics in Retail equips readers with a set of powerful tools which readers can use straight away to create engaging and successful retail marketing.
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