Showing 1021–1040 of 1204 results

Billion-Dollar Lessons

$17.97 $17.27
Brief summary Billion-Dollar Lessons: What You Can Learn from the Most Inexcusable Business Failures of the Last 25 Years Welcome to Business Failure 101 In the 1960s, IBM CEO Tom Watson called an executive into his office after his venture lost $10 million. Watson asked the man if he knew why he’d been called in. The man said he assumed he was being fired. Watson told him, "Fired? Hell, I spent $10 million educating you. I just want to be sure you learned the right lessons.” In Billion-Dollar Lessons, Paul Carroll and Chunka Mui draw on research into more than 750 business failures to reveal the misguided tactics that mire companies again and again. There are thousands of books about successful companies but virtually none about the lessons to be learned from those that crash and burn. Lesson One: The Cold Hard Facts Between 1981 and 2006, 423 major publicly held U.S. companies with combined assets totaling $1.5 trillion filed for bankruptcy. Hundreds more took huge write-offs, discontinued major operations, or were acquired under duress. Again and again, companies follow the same wrong-headed strategies that brought down businesses in the past. The sub-prime mortgage crisis that cost companies tens of billions of dollars in 2007 and 2008 echoes the ill-conceived strategies that pushed Green Tree Financial and Conseco into bankruptcy years earlier. Tom Watson’s executive’s $10 million lesson seems cheap by comparison. Lesson Two: Failure Patterns Carroll and Mui found that the number one cause of failure was misguided strategy—not sloppy execution, poor leadership, or bad luck. These strategic errors fall into seven categories, including: * Pursuing nonexistent synergies: Quaker Oats’ purchase of Snapple was supposed to capitalize on distribution synergies but instead led to a $1.7 billion write-off. * Moving into an "adjacent” market that isn’t really adjacent: Avon decided its "culture of caring” qualified it to operate retirement homes. Subsequent write-offs totaled $545 million. * Buying more problems than efficiencies through misguided consolidation: Despite pioneering the discount department store years before Sam Walton came along, Ames Department Stores flubbed consolidation efforts, landing in bankruptcy twice before eventually liquidating. Lesson Three: Avoid Making the Same Mistakes But there’s light at the end of the tunnel: Billion-Dollar Lessons provides proven methods that managers, boards, and even investors can adopt to avoid making the same mistakes. While there’s no way to guarantee success, this book draws on vivid, off-the-beaten-track examples to help you avoid failure by showing you how to thoroughly assess potentially disastrous strategies before they bring your company down. Required Reading Think of Billion-Dollar Lessons as the flip side of Good to Great, but just as eye- opening and essential as that business classic. There’s enormous value in learning from companies that lost millions (if not billions) in pursuit of strategies that led to spectacular flameouts. Everyone makes mistakes, but why make the same mistakes over and over? ISBN:9781591842194 Author: Paul B. Carroll & Chunka Mui

Brandwashed

$16.57 $15.94
Brief summary Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty years. Here, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned dollars. Picking up from where Vance Packard's bestselling classic, The Hidden Persuaders, left off more than half-a-century ago, Lindstrom reveals: • New findings that reveal how advertisers and marketers intentionally target children at an alarmingly young age – starting when they are still in the womb! • Shocking results of an fMRI study which uncovered what heterosexual men really think about when they see sexually provocative advertising (hint: it isn’t their girlfriends). • How marketers and retailers stoke the flames of public panic and capitalize on paranoia over global contagions, extreme weather events, and food contamination scares. • The first ever neuroscientific evidence proving how addicted we all are to our iPhones and our Blackberry’s (and the shocking reality of cell phone addiction - it can be harder to shake than addictions to drugs and alcohol). • How companies of all stripes are secretly mining our digital footprints to uncover some of the most intimate details of our private lives, then using that information to target us with ads and offers ‘perfectly tailored’ to our psychological profiles. • How certain companies, like the maker of one popular lip balm, purposely adjust their formulas in order to make their products chemically addictive. • What a 3-month long guerilla marketing experiment, conducted specifically for this book, tells us about the most powerful hidden persuader of them all. • And much, much more. This searing expose introduces a new class of tricks, techniques, and seductions – the Hidden Persuaders of the 21st century- and shows why they are more insidious and pervasive than ever ISBN:9780385531733 Author: Martin Lindstrom

Greatness Guide Book Two by Robin Sharma

$23.53 $20.73
Brief Summary Tired of playing small with your life? Feel like you were meant to be so much more? Ready to become spectacularly successful, breathtakingly effective and wildly fulfilled as you work and live at a level called extraordinary? Passionate, inspiring, provocative and full of big ideas that will get you to your ideal life faster than you’ve ever imagined, The Greatness Guide and The Greatness Guide, Book 2 are those rare books that truly have the power to release your potential and awaken your best self. Now in paperback, The Greatness Guide is a powerful and practical handbook that has inspired thousands to achieve world-class success in both their personal and professional lives. Robin Sharma’s dynamic personality and breakthrough ideas propelled him to bestseller status in Canada, with translations of this book in 21 languages in 15 countries. The Greatness Guide, Book 2 offers more of Robin’s inspiring anecdotes, tips and big ideas. Discover ideas to generate wealth and energy, tool kits for practical work–life balance, time-management techniques that really work, practical strategies to turn setbacks into opportunities and so much more. The Greatness Guide, Book 2 will uplift, energize and move you to action. Robin Sharma is known around the world as the man behind The Monk Who Sold His Ferrari phenomenon, the #1 bestselling series of inspirational books spun around the modern fable of a jet-setting lawyer who gives it all up to search for his best life. Leaders, top entrepreneurs and renowned organizations in over 40 countries have turned to Robin for his deeply insightful yet exquisitely practical advice on getting to greatness. Both The Greatness Guide and The Greatness Guide, Book 2 offer an insider’s look at the tools, tactics and techniques that have transformed so many of Robin’s clients.

Unlimited Power by Anthony Robbins

$17.99 $17.23
Brief Summary It's not about power over other people. It's about power over yourself! Yes, you can do, have, achieve, and create anything you want out of life. Anthony Robbins has proved it. Robbins, the undisputed master of the magic of mind power shows you in this audio program how to harness yours. He demonstrates -- passionately and eloquently -- that whatever you think will be, that your state of mind determines what you can and can't do, and that all successful results can be modeled and duplicated. His enthusiasm is contagious as he shows you how to:
  • Reprogram your mind in minutes to eliminate fears and phobias
  • Fuel your body with spectacular health and energy
  • Dramatically improve your interpersonal relationships
  • Become a persuasive communicator and create instant rapport with anyone you meet
  • Use the success of others to remodel yourself
  • Discover the five keys to wealth and happiness
  • Master the ultimate success formula
  • Robbins calls Unlimited Power the new science of personal achievement. You'll call it the best thing that ever happened to you.

Dont Sweat the Small Stuff by Richard...

$24.23 $22.83
In this omnibus Richard Carlson shows you how to stop letting the little things in life drive you crazy; How to interact more peaceably and joyfully with colleagues, clients and bosses; and provides strategies for achieving financial success by giving up stress, worry, anger and fear.

Everybody Matters

$13.79 $13.31
Brief Summary In Everybody Matters, CEO Bob Chapman and bestselling author Raj Sisodia challenge traditional thinking about how to run a business and how to be an inspirational leader. Starting in 1997, Barry-Wehmiller CEO Bob Chapman has pioneered a dramatically different approach to leadership that creates off-the-charts morale, loyalty, creativity, and business performance. At Barry-Wehmiller, every single person matters, just like in a family. That's not a cliché on a mission statement; it's the bedrock of the company's success. In Everybody Matters, Chapman and co-author Raj Sisodia show how any organization can stop viewing its employees are simply func­tions, to be moved around, 'managed' with carrots and sticks, or discarded at will. By doing so, disengaged workers begin to share their gifts and talents toward a shared future. Uninspired workers stop feeling that their jobs have no meaning. And everyone stops counting the minutes until it's time to go home. Everybody Matters chronicles Chapman's journey to find his true calling and provides clear steps to transform your own workplace, whether you lead two people or two hundred thousand. ISBN:2147483647 Author:Bob Chapman & Raj Sisodia

Misbehaving by Richard H. Thaler

$19.33 $17.93
Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans—predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth—and change the way we think about economics, ourselves, and our world. Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments. Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV game shows, the NFL draft, and businesses like Uber. Laced with antic stories of Thaler’s spirited battles with the bastions of traditional economic thinking, Misbehaving is a singular look into profound human foibles. When economics meets psychology, the implications for individuals, managers, and policy makers are both profound and entertaining.

You Only Have to Be Right Once

$12.39 $11.98
The ultimate insider look at the newest titans of tech—and what you can learn from their success In 2007, twenty-one-year old David Karp launched Tumblr, a simple micro-blogging platform, on a whim. By 2012, it had become one of the top ten online destinations, drawing 170 million visitors. By 2013, Yahoo had acquired Tumblr for over $1 billion. Just like that, a kid who hadn’t even earned his high school diploma was worth over a quarter billion dollars. And he’s not the only one . . . Silicon Valley’s newest billionaires represent a unique and unconventional breed of entrepreneur: young, bold, and taking the world by storm with their extreme speed, insatiable hunger, and progressive leadership. These whiz kids (and, to be fair, a few adults) have the hottest companies in the world. They are all turning just one brilliant insight or hook into money at a rate never before seen in human history—creating companies that, even with no revenue, garner insane valuations. With unique insider access to the world’s most influential and wealthy entrepreneurs, Forbes has dug in to find what these super-entrepreneurs say about their own success. This book, introduced, edited, and updated by Forbes editor Randall Lane, is the first comprehensive look at who these instant tech billionaires are and how they achieved their quick wins. With sixteen illuminating pieces, including two never-before published features, we get behind-the-scenes examinations of the founders of Spotify, Airbnb, Tumblr, Twitter, and more, including: Elon Musk: The billionaire founder of Paypal, electric carmaker Tesla, and private space company SpaceX. His extreme ambition is matched by his preternatural engineering mind; no wonder he was the model for Robert Downey Jr.’s portrayal of Iron Man. Evan Spiegel: The twenty-three-year old declined a $3 billion cash offer from Mark Zuckerberg, after making the mountain come to Mohammed (Snapchat’s HQ is in Los Angeles) —an unheard of request from a young gun to one of the biggest players in Silicon Valley. The story of Snapchat’s origin is even wilder than Facebook’s, but Spiegel’s ability to parlay infamy and popularity into revenue is still up in the air, even as Snapchat’s valuation continues to grow. Alex Karp: An eccentric philosopher with almost no tech background turned a Peter Thiel backed venture, Palantir, into a data-mining champion, with clients like the NSA, the FBI, and the CIA. Amid heated privacy concerns, Karp continues to grow Palantir like crazy, to $196 million in funding and an estimated $1 billion in contracts in 2014. You Only Have to Be Right Once is the definitive collection of everything we can learn from these incredible game changers and what their next moves spell for the future of business. ISBN:2147483647 Author:Randall Lane

How to Give A great Presentation

$10.99 $10.65
Brief Summary Advice on engaging your audience, holding their attention, and ensuring a successful impact - every time. How often have you made a successful presentation one day and the next day made a complete mess of the same material? If your delivery of presentations is all too variable, don't despair - help is at hand. How to: give a great presentation shows you how successful spoken communications work within a simple and executable framework of rules and techniques, and reveals how to avoid the pitfalls that exist to undermine your efforts. The expert advice in this book, illustrated with a host of relevant examples, will ensure that you'll have no more problems making impressive presentations each and every time. ISBN:9781509814473 Author:Neil Chalmers

How to Get your Website Noticed

$10.99 $10.65
Brief Summary Compact companion to getting your website noticed from the how to: academy series. How can you give your website the traffic boost it needs? Today, more than ever before, websites can make or break your business. They are the primary place for people to find you online, to research you, and to decide if they trust you. A single online search can generate millions of website results but people rarely bother to look past the first results page. how to: get your website noticed will teach you how to boost your Search Engine Optimisation (SEO), to read web analytics like a salesman, to scale what is working, remove what isn't, and look at your website as a business asset. ISBN:9781509814497 Author:Filip Matous

The 10 Secrets of Entrepreneurs

$13.07 $12.62
The ten secrets of entrepreneurs is a compelling guide to the ten key differences between successful or extraordinary entrepreneurs and unsuccessful or ordinary employees and the way they think and behave. This life-changing book will show how anyone can learn to switch their thinking to that of an extraordinary entrepreneurs and enjoy a more rewarding and fulfilling professional and personal life. The distinctions include: entrepreneurs have an empowering perspective of failure. Employees see failure as bad. Entrepreneurs are solution finders. Employees are problem solvers. Entrepreneurs look into the future. Employees look into the past. In uncertain times, everyone wants to have more meaning and purpose in their professional and personal lives. In this inspirational and prescriptive guide, keith cameron smith leads readers from a passive and possibly fearful view of their future to one they can actively engage in and firmly believe in. ISBN:2147483647 Author:Keith Cameron Smith

How Come That Idiots Rich

$16.59 $15.97
Brief Summary In this provocative and entertaining book, Robert Shemin, a multimillionaire and successful entrepreneur and motivational speaker, has a secret for you: rich people are not that smart. In fact, they're Idiots, and if you want the wealth and fulfilment you've always desired, you need to be an Idiot, too. In HOW COME THAT IDIOT'S RICH AND I'M NOT?, Shemin shows how the average 'smart' person's tendency to over-think can be financially crippling, and reveals simple principles for getting and keeping spectacular wealth. Follow the 'Path of the Idiot' with Shemin and realize the mistakes that smart people invariably make: they take small steps, effectively paralysed by fear of failure, instead of acting decisively; their vanity prevents them from admitting ignorance, instead of finding the right person to help them achieve their dreams. By following Shemin's step-by-step programme, you'll be setting big goals, leaving your comfort zone, embracing the knowledge learned from failure - and reaping big rewards. ISBN:9780307395085 Author:Robert Shemin

From the Bureau to the Boardroom

$14.47 $13.95
When it comes to motivating and inspiring employees, there is no better or tougher model than the Federal Bureau of Investigation. In its one hundred-year fight against the ever-changing tactics of organized crime and terrorism, the FBI has learned invaluable lessons about powerful leadership and management. Like many companies, the FBI must succeed on a global playing field with limited resources; it must deal with unforeseen challenges and long-term strategic threats. Former Marine Dan Carrison has had unprecedented access to the inner workings of the FBI. Here he offers an insider's look at the Bureau, taking readers behind the scenes of some of the FBI's most important missions--from infiltrating a world-wide drug cartel to closing in on a terrorist cell. Managers will learn how to: cultivate an "All for One, One for All" corporate culture - create a Ten-Most-Want-ed customer list - maintain a sense of readiness, and think on their feet - deploy task force management - and more Instructive and exciting, From the Bureau to the Boardroom will show all leaders how to win in the marketplace and stay true to core values, no matter how tense or challenging the situation. ISBN:2147483647 Author:Dan Carrison

The Way of Innovation

$14.85 $14.31
Inside The Way of Innovation, corporate strategist Kaihan Krippendorff explains how you can adapt and thrive by recognizing, understanding, and utilizing the ancient Asian approach to innovation. He illustrates how companies like Microsoft and Nokia use this powerful wisdom, and how you too can pass through the five stages of innovation: Metal (Admit you are stuck) Water (Conceive new winning options) Wood (Assemble your resources) Fire (Break out your innovation) Earth (Make it sustainable) With this book, you have the ancient strategies you need to lead the way to a more productive - and profitable - future. ISBN:2147483647 Author:Kaihan Krippendorff

The Vigilant Investor

$15.55 $14.98
Making sound investments is tough enough without having to worry about unscrupulous financial advisers and outright frauds. But recently strengthened laws aren't enough to stop the "professionals" intent on profiting from--or just plain stealing--your money. As an Enforcement Branch Chief at the Securities and Exchange Commission, Pat Huddleston witnessed countless people lose their life savings to reckless stockbrokers and fraudulent schemes. Now an SEC-recommended Receiver and CEO of a securities and investment fraud investigation agency, Huddleston has intimate knowledge of how scam artists and bad brokers operate. In The Vigilant Investor, he explains WHY we fall for investment scams, HOW con artists play on our emotions, and WHAT we can do to protect ourselves from predators. With its unique look into the science of financial decision making, the book blows up the popular myths and simplistic "do's and don'ts" of investing while sharing techniques anyone can use to perform due diligence even better than the "experts." With gripping stories of actual cases, Huddleston sheds light on the dark corners of the investment industry and teaches investors and professionals alike how to spot fraud and guard themselves against financial catastrophe. ISBN:2147483647 Author:Pat Huddleston

Tweetonomics

$9.99 $9.69
Economic news has been making major worldwide headlines in recent months, but those among us who live outside the esoteric world of high finance are too often mystified by bankers' and economists' jargon. Author Katie Huston has come to our rescue with Tweetonomics, an entertaining and informative book that explains each of the most important economic terms and ideas in 20 "tweets" or less. Limiting her explanations to 140-character "tweets," she resorts to clear, simple English that flies straight to the point. In nine chapters she explains how the economy works, the role of governments, the big economic ideas, and the thinkers like Adam Smith and John Maynard Keynes who created them. Here are short and sweet definitions of terms that include-- Free Market * Supply and Demand * GDP Balance of Trade * Monetarism * Keynesianism Marxism * Derivatives Market * Stock Options Hedge Funds * Dow Jones * NASDAQ Credit Default Swaps * Fannie Mae * Freddie Mac . . . and many more. In these extraordinary economic times Tweetonomics is a book that belongs on everybody's must-read list. Brief, pithy, and to-the-point definitions are complemented with clever cartoon illustrations. ISBN:2147483647 Author:Nic Compton, Adam Fishwick & Katie Huston

TIME The 100 Most Influential People

$17.97 $17.27
Brief Summary In this mesmerizing book, TIME chronicles the fascinating lives and revolutionary times of history's 100 Most Infl uential People. Here are royals and revolutionaries, spiritual leaders and scientists, artists and explorers, philosophers and philanthropists. Here are heroes and villains, Christ and the Buddha, Galileo and Einstein, Joan of Arc and Alexander the Great, Aristotle and Jefferson. Here are the individuals whose lives shaped the destinies of millions and changed history in its flight. " ISBN:2147483647 Author:Douglas Brinkley

Theodore Roosevelt CEO

$16.59 $15.97
Brief Summary The newest in Alan Axelrod's celebrated CEO series examines Theodore Roosevelt--typically ranked among the top five US presidents by historians. Following in the vein of his popular Winston Churchill, CEO and Gandhi, CEO, Axelrod provides an unprecedented look at this much-studied figure. In an engaging, conversational style, Axelrod explores seven inspirational areas that characterize Roosevelt's leadership "lives,” from the active life to the learning life, and derives from them 136 invaluable lessons for modern business executives. ISBN:9781402784835 Author:Alan Axelrod

Stop Managing and Lead

$10.97 $10.62
With the right training, anyone can lead. With the right tools, anyone can motivate and inspire their workforce. In this book, author David Rye presents the tools managers need to identify and understand the four types of employees: Power Players; Team Players; Diplomatic Players; and Party Players. Using a personality typing system based on the classic Myers-Briggs classifications, managers learn how to motivate and inspire their employees. They move beyond management to leadership--leading their teams to profitability and success. ISBN:2147483647 Author:David E. Rye

Opportunism

$12.37 $11.95
In this bold and forward-looking book, an Israeli civic leader shows how reorienting our society to make the most of "opportunity" could restore the global economy to health?and give added value to the contributions of the new class of knowledge workers. For most of us, opportunism is a tainted concept. Shraga F. Biran thinks otherwise. He shows that our present economy favors the wealthy few more than at any point in history. But such an economy is both unstable and outmoded, unable to recognize the true value of the work done by the new knowledge class, whose commerce is in ideas, not financial assets. This is why most of us have seen no real gains from the spectacular increases in paper wealth during the past three decades. Biran sees a transformative new way in Opportunism. In today's economy, he argues, the way to thrive is to create an opportunity and make the most of it. With great passion, he proposes that we as a society should establish a "right of opportunity," akin to patents and copyrights, enabling all members of society to lay claim to their ideas and benefit from them financially. Thus empowered, the new opportunists can help bring about a revolution in applied knowledge on the scale of the Industrial Revolution? and a more just, stable, and prosperous society. ISBN:2147483647 Author:Shraga F. Biran